Category: Marketing

Personalization, Machine-Learning & Amazon: What’s Next in Content Discovery

TiVo Blog: What's Next in Content Discovery Tech
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By: Jenny Gomez & Tik Patel Given the overwhelming options viewers have when choosing what to watch, it was only a matter of time before tech giants started offering entertainment discovery tools. At TiVo, we’ve been developing our personalized search and recommendations platform for several years, and we believe there’s room in this space for … Continue reading Personalization, Machine-Learning & Amazon: What’s Next in Content Discovery

Cannes Lions 2018 Wrap-Up: Change is Imminent

TiVo@Cannes
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The Cannes Lions International Festival of Creativity (known simply as Cannes Lions) has a reputation for being the largest and most decadent event of the advertising industry, and it again delivered this year. Yes, there was talk that attendance was down, perhaps due to tightened agency budgets. Publicis famously bowed out of last year’s festivities, … Continue reading Cannes Lions 2018 Wrap-Up: Change is Imminent